The 60th Annual Production of — The Nutcracker
As a seasoned graphic designer, I specialize in creating visually compelling and effective marketing materials. One of my most notable achievements was serving as the lead designer for The Nutcracker's 60th Anniversary, where I developed a comprehensive visual identity and strategic design approach. These efforts contributed to record-breaking ticket sales, demonstrating my ability to align design solutions with audience needs and drive engagement.
Art Direction + Design: Graham Emmons
Logotype: Eye Like Design
Ballet Austin's 2021-2022 Season
As the lead Graphic Designer for Ballet Austin's 2021/2022 Season, I played a critical role in creating visual materials to promote the upcoming shows.
Through collaboration with the leadership team, I was able to gain a deep understanding of the themes and messaging for each show, and translate that into visually compelling designs.
Beyond simply creating assets, I also thought carefully about how each piece of collateral would be used. Overall, this project is an example of my ability to create visually impactful designs that effectively communicate a brand and drive ticket sales.
Art Direction + Design: Graham Emmons
Photography: Michael Thad Carter | Swan Lake Concept: Eye Like Design
A few more Ballet Austin projects…
A few more examples of my work for Ballet Austin, showcasing my ability to create visually compelling designs across a variety of mediums and projects.
